Blueberry farm Rossberries in South Africa opens its doors to us. Owner Chris Rossouw tells us a little more about this beautiful company and his experiences with the professional growing substrates by BVB Substrates.
Firstly, Chris shares that the soil in Cape Town is not suitable for the cultivation of blueberries. That’s why Rossberries decided to grow them in containers filled with our specialised substrate. Secondly, he shares that, although they have excellent knowledge of the needs and behaviours of the crop, knowledge of the substrate properties and performance is different expertise. Chris is very happy to have a knowledgeable partner that can help them out with any challenges regarding the growing medium.
The performance of the tailored blueberry substrate that Rossberries uses outperforms any other products Chris is familiar with. The water retention in particular is exceptional.
Discipline and trust
As a former professional rugby player, Chris highly values discipline and trust and uses them as core values in his business. Being able to trust his suppliers and to rely on us to deliver excellent substrates at the right time, is crucial to him. Additionally, he shares that the knowledge and expertise our representatives brought along have helped them tremendously.
Social responsibility
The job market in South Africa can be tough. Chris is proud that his blueberry farm creates opportunities and jobs for local citizens. As he sees it, blueberry cultivation creates hope for a better future.
Finally, he mentions that Rossberries certainly plans to expand its business over the coming years, creating even more jobs.
At the end of the video, we get a short insight into Chris’ personal history as a professional sportsman. He explains that his ability to make important decisions quickly helps him as an entrepreneur.
Don’t hesitate to reach out to our experts if you’d like to know how we can support your business! We’re ready to share in-depth expertise and high-quality substrates.